Introducing Shorts

New to the collection is a large collection of shorts for women. The shorts come in different fabrics and styles with over twenty to choose from. Perfectly pair-able with your Royce Brand shirt, we are excited to have these added to the collection online today.

Royce Debuts New Line – Buoy Brand!

Buoy Brand by Royce Apparel has officially launched. Buoy offers a classic American look with relaxed fit for men and women.Whether your hangout of choice is the coast, lake, mountains or maybe just gathering with close friends in the backyard, Buoy has something for you! The Buoy Brand signature item is the 5″ Cruiser Short for men available in a variety[…]


Royce Apparel, Inc., parent company to the collegiate fashion brand “Pressbox”, has acquired 4 additional schools and will begin shipping product this summer. Rounding out an impressive first year of business, National Champions Louisiana State University, The University of Nebraska, East Carolina University and Texas Tech University have all agreed to permit Royce Apparel to[…]